The Advantages of Linux Website Hosting

Within the current world economical climate, CEOs and business professionals routinely find themselves turning to an array of different techniques in order to increase profit. Some firms focus their attention on customer service, some innovate with new products, and others attempt to increase income through additional marketing and promotion. These methods have the potential to transform the revenue for even the most struggling business. But the most effective solution for increasing profit is often a simple process.

Before increasing expenditures on attracting new customers, the best advice to improve your profit is to take a look at your business costs. For companies with an online presence, overpriced web hosting can have a significant impact on margins. So how can you find a low-cost hosting solution that maximizes your return on investment (ROI)?

How A Shared Hosting Solution Can Be A False Economy

For many website owners, the first hosting solution is a modest shared hosting plan. Shared hosting is an easy-to-use and affordable solution that provides enough resources to accommodate a website with modest traffic. However, once the traffic increases, shared web hosting quickly becomes inadequate. The money you may save by choosing a budget shared hosting solution for your online presence quickly becomes irrelevant when long periods of downtime turn your potential customers away and on to your competitors.

Dedicated server hosting is on the other end of the performance scale, allowing users to host fully-fledged websites with complex implementation and high resource requirements. Where shared hosting customers sit alongside numerous other accounts on one hardware server, a dedicated server ensures consistently good performance with dedicated hardware resources. Nevertheless, many customers are reluctant to make the jump to a dedicated hosting solution, due to the relatively high costs of renting a dedicated server.

It’s true, some of the dedicated hosting plans out there can set you back hundreds of dollars per month. But not all offers are the same and if you know what to look for – and where to look – you can get a dedicated machine for less than you would expect. One option is to choose Linux dedicated server hosting as the power of a Linux dedicated server is at a more affordable price point than Windows alternatives.

Why are dedicated Linux plans more affordable than Windows solutions?

With web hosting, it is important to balance performance requirements with budget considerations. Things are rarely as simple as finding the cheapest hosting option. Instead, you should be searching for a dependable, reliable host that has a fair and transparent pricing scheme in place.

When it comes to Linux dedicated servers, there are several factors that influence the total cost of ownership, including initial costs, ongoing costs, and the cost of associated software. Let’s analyze these three groups of expenses, and see why Linux dedicated servers are more affordable than Windows servers.

1. Setup Costs

Most Windows hosting providers will charge you a hefty fee for setting up your dedicated server. The fee covers the workload required to install the server and, in most cases, a part of the cost of the software installed on the server. The setup cost for a Linux dedicated server is usually smaller, as the Linux operating system is completely free to use, even for commercial purposes. Additionally, you can easily find providers that will setup your Linux server free of charge, saving you a lot of money in the process.

2. Monthly Costs

The bulk of the costs associated with hosting your website on a dedicated server come from the monthly fees. Over the course of a fiscal year, the cost of leasing a dedicated server hosting solution could potentially run into thousands of dollars. Windows Server, the operating system used on Windows hosting plans, costs hundreds of dollars to license – a price that is passed on to and ultimately paid by the customer. Because Linux is free to use, hosting providers generate substantial savings when using a popular Linux distribution such as Ubuntu, CentOS, or Debian. In turn, customers who choose Linux get a fully-featured operating system for a much smaller fee.

3. Software Costs

One cost category that should not be neglected is the cost of the software installed on the dedicated server. Many customers don’t take into account the costs of the various applications that will run on the server, and do not factor these costs into their budgets. Linux is the foundation of the open source ecosystem and hundreds of free applications are designed to integrate with it, from PHP and MySQL to Zen Cart and WordPress. In contrast, most applications available on Windows Server are only available with pricy commercial licenses.

For the best return on investment, choose a Linux dedicated hosting provider

When searching for a hosting plan that can handle increased traffic while remaining affordable and cost-effective, Linux dedicated servers provide excellent features and a rich feature set, at a price that is significantly lower than the overall cost of a Windows machine. Unless you specifically require a Windows environment, Linux plans should be your first option, as they provide a better return for your investment and a superior set of features.

There are many Linux dedicated hosting plans available and sometimes it can be difficult to make the difference between marketing talk and genuine quality offers. Before committing to any hosting plan, thoroughly research the market and make sure to take into account all the costs associated with the dedicated hosting solution. Once you have done your research call us (604-866-5800) or email us for a free 1 hour consultation to find out how we can provide you with a reliable, fast, cost effective solution.

5 Ideas For a Successful Website

A website acts as an image for your business and hence it is essential to portray a good picture of yourself by creating a good looking and functioning websites. In this blog we will give some tips that you should follow in order to have a successful website.

1. Most Important: A clean and professional website
When a user visits your site, they should immediately understand that your website means business. Imagine yourself visiting some website and noticing a bad design, broken links and difficult navigation. What will you do in such a case? You will exit the browser or switch to another website. Hence, having a website with great design, professional look and feel is very important. Visitors should be able to navigate easily and find the information that they are looking for. Having a good looking website also helps increase the conversion rate. Believe it or not, looks do matter on the internet.

2. Update content regularly
People constantly look for information over the internet and want to read good articles and blog with latest news and updates. Apart from content, having an old phone number or an office address might also cost you dearly. Your customers may be trying to reach you by looking at the old phone number on your website. This creates a bad name for you as the customers will complain about poor customer service. Hence, it is necessary to keep the updated information on the website and help your customers achieve what they want to do.

3. Establish clear calls to action
Every website should have a desired objective for the visitor whether it is selling a product, signing up a news letter or completing a contact us form. Call to action is not only limited to ecommerce site but every website should be able to engage the audience. A visitor on the website should get an idea of what your business is about and what you want them to do on the website.

4. Use analytics for your website
A analytic loot helps you measure your performance, gives you a better understanding of which pages are performing better than the other. With the help of analytic tool you can determine what changes you need to make on the website. If you realize that your visitors are exiting the website from a particular page more often, you need to make that page more interactive, include a call to action or change that page completely.

5. Making a website search engine friendly
Search engines ranking are very important as that is one of the key ways your users are going to find you on the internet, The internet has millions of website including yours, and search engines is a way by which you users will find you site. Having a good search engine ranking will increase the number of visitors you get on your site. Make sure everything from your content and URLs to your code is targeting keywords correctly. Search engines are taking page load times into account now, so make sure yours loads as fast as it possibly can.

6. Bonus Point…Have a fast loading website.
Slow loading pages can be very annoying. They are a test of users’ patience. Move your website onto Coast Internet Publishing’s high speed servers for fast loading times.

WordPress Cloud Hosting

Let me start by discussing WordPress: Most everyone is familiar with this popular blogging/CMS platform. After all, it is one the most widely-used platforms in the world for website building and blogging. The reason WordPress is so popular is because it offers complete customization and gives full control to the user.

With WordPress, you can easily customize and code pages as you need to: you can add new blog posts, approve or remove comments and install a lot of plugins. Whether you are a web developer or a total beginner, getting started with WordPress is extremely easy.

What’s So Awesome About Cloud Hosting?

“Cloud hosting” is the new, hottest trend (and a very popular marketing buzzword) in the hosting industry. The reason for it being such a trend is because cloud hosting has major benefits over the regular shared server, virtual private server (VPS) and dedicated hosting server.

“In the cloud” means that a website is not hosted on just one server but spread across multiple servers, which act as one system. So instead of relying on just one machine for resources (such as RAM, disk space, bandwidth, etc.), in cloud hosting, you can pull resources from multiple servers—empowering you to scale your website as you need to.

The major benefit of cloud hosting is that it enables you to add and remove resources when needed, and you can pay as you go.

wordpress in the cloud

WordPress + Cloud

WordPress cloud hosting means that your WordPress website is scalable, with all the benefits of cloud hosting. The important thing here is to realize why WordPress hosted on the cloud is better than a WordPress site hosted on a dedicated server or a shared hosting plan. So, let’s look at some of the features WordPress cloud hosting offers:

WordPress Optimized Server:

All the cloud servers are fully optimized to run WordPress successfully. Moreover, your hosting company has a technical team that is familiar with WordPress, so they can handle any server-related issue. Each cloud server is thoroughly tested by running different versions of WordPress and fixing any issue that could arise.

Managed Hosting with WordPress Experts:

WordPress cloud hosting solutions are fully managed by system administrators, database admins and technicians. WordPress related issues are solved by a team of WordPress experts; these experts have various tricks up their sleeves to successfully run a WordPress site on a cloud server.

The team of experienced WordPress experts takes care of automatic WordPress updates, plugin updates, speed optimization backups, server monitoring, maintenance, etc., so you can sleep sound knowing your website is in good hands.

Scalability:

Cloud hosting for WordPress offers the capability to scale the server resources (RAM, disk space, CPU cores, bandwidth) as per the website requirements. So, if suddenly your website or blog sees a spike in traffic that your server can’t handle, you can easily add more resources to it. This comes in handy during peek business seasons because you can add resources to handle your site’s increase in traffic—and then scale down again as traffic declines.

Reliability:

Every server crashes at least once, which will cause your website to go down. However, with the cloud that’s not the case as your WordPress website is hosted on multiple servers: If one server crashes, the other one kicks-in, ready to keep your website up at all times. Cloud hosting greatly increases reliability by reducing server downtime.

Security:

WordPress (being an extremely popular CMS application) is also one that is attacked most by hackers. Secure WordPress cloud hosting is offered with:

[list style=”list1″ color=”blue”]
  • Redundant Firewalls
  • DDoS Protection
  • Custom Firewall Rules
  • Automatic Core/Plugin Updates
  • Malware Scanning
  • Admin Access Controls
  • And much more
[/list]

CDN (Content Delivery Network):

A CDN is used for fast and efficient delivery of content over websites. Users today lack patience, and they need content to be delivered to them fast. A CDN can help achieve this.

With a CDN, a website is replicated over multiple different locations, like throughout Asia and Europe. So if somebody from Japan accesses your website, a CDN server from Asia will deliver that request, and if somebody from Spain wants to look at your site, the server for Europe will serve that user.

Conclusion

WordPress cloud hosting is the best, most cost-effective way to host a website. Cloud hosting is a trend that’s here to stay because of the many benefits that it has to offer. If you have a WordPress site and are in the market for an ideal hosting solution, then hosting WordPress on the cloud should be your choice.

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Launch Your WordPress site on the Cloud with Fully Managed WordPress Cloud Hosting!